Where does Shea Butter Come From Shea butter is to West Africa, what olive oil is to the Mediterranean and the Middle East. It comes from the shea trees which grow only in the West African Savannah. The shea season... Read more

What Causes Stretch Marks When our bodies change, sometimes it comes with certain skin conditions like stretch marks. Stretch marks are scars that develop on the skin due to rapid weight gain or loss, pregnancy, and puberty. During the initial stages,... Read more

While there isn’t an exact cause but genetics and environment have a part to play in eczema prone skin. Finding a product that doesn’t dry out your skin can be even harder but with certain emollients, having eczema can be... Read more

Our New P.U.R.E Collection

We're excited to announce our new P.U.R.E Collection made with ingredients that are good enough to eat! Available at 55 Whole Foods locations in D.C., Maryland, Virginia, New Jersey (Marlton & Princeton), Pennsylvania, Ohio, and Kentucky! [If your city isn’t... Read more

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